What you had
$1,200 / mo
Mostly the Google listing page
What you shook on
$4,500 / mo
Listing plus Roof Hub, every week
First stretch
30 days hard
Pages live. Numbers you trust.
Then
Same speed 90 days
Not one task stretched across a month
Twelve hundred was one job. Forty-five hundred is nine.
Same team. Same Roof Hub. A lot more work. The listing still gets done. Then we work the website every week, not once in a while.
What $1,200 was buying
Your Google listing
$1,200 / mo
That is the Google page with the map, reviews, hours, and photos. The one that shows when someone searches your name. It matters. It is still only one page Google owns.
- Keep the listing accurate
- Reviews tended
- Photos and posts
- That map pin looking right
- Light content creation
- Reporting
What $4,500 buys
Listing plus Roof Hub
$4,500 / mo
Everything on the left, still. Then weekly work on your actual website so more Cleveland, Akron, and Canton homeowners find you and ask you for a quote.
- All of the listing work, every week
- More than one new or improved Roof Hub page each week
- Clean up the pages people already visit
- Fix parts of the site that are slow, broken, or confusing
- See which searches the national site still wins. Write to take them
- Ask other trusted websites to send people to Roof Hub
- Make “get a quote” obvious on a phone
- Numbers you can trust in your books
- A short weekly note of what went live
Your Google listing is one page Google controls. Roof Hub is yours. That is what more money buys. When someone searches for a roof in your towns, we want them landing on roofhubohio.com, not only on a map card and not on the national site.
What the listing is, in plain English
People mix this up. The Google listing and the website are not the same thing. Twelve hundred was almost all the listing.
$1,200
Google listing
Google’s page for your shop. Map, reviews, photos, hours, the call button. We already tend that. We keep tending it.
Now also
Your website
Roof Hub. Pages you own. Stories you tell. “Restore, don’t replace.” Quote forms. This is where more of the $4,500 goes, every week.
Now also
Showing up in search
New pages written so Google has something real to show besides your listing. Other websites pointing at you so you look established.
Every week. All of this. Not one thing a month.
We are not stretching one task across ninety days. The listing stays on. Then the rest happens in the same week. Then we do it again the next week.
You already had this
Google listing
Reviews, photos, posts, the map page. Same care that already helped you beat the national site on that search.
Added
Who is beating you
Look at the national site and others. See which searches they still win around Cleveland, Akron, and Canton. Pick what we take next.
Added
New writing
More than one new or improved page each week. Written like Roof Hub. You give a quick yes or no.
Added
Make pages clearer
Easier to read. Easier for Google to understand. Clear headlines. An obvious next step.
Added
Fix the site
Each week, fix a batch of things that slow the site down, break, or confuse Google.
Added
Get recommended
Ask other trusted websites to point people to Roof Hub. Keep working that every week.
Added
Easy quote
Make “request a quote” obvious on a phone and a computer wherever we touch the site.
Added
Your numbers
Make sure Roof Hub leads and sales show up the way you already talk about them.
Added
Short weekly note
What went live. What’s waiting on you.
Once a month: a simple report in your words. How Roof Hub did versus the national site versus the rest.
First 30 days. A lot gets done.
On twelve hundred, a month was mostly listing work. On forty-five hundred, week one already has new pages up and numbers you can trust.
Week 1
Basics right. First new pages live.
- Follow a homeowner from “found Roof Hub” into your system. Same names you already use.
- Fix the report so real quote requests and sales show up. We test the contact form ourselves.
- Full check of the site. Where it’s strong. Where the national site still beats you.
- Start fixing the biggest site problems.
- Put the first set of new or improved pages live.
- Start asking other websites to recommend Roof Hub.
- Make “get a quote” obvious on home and contact, especially on a phone.
- Keep the Google listing going. That does not pause.
Need from you, fast. One test quote request. Who marks where a sold job came from. Quick yes or no on new writing.
Done when you trust the Roof Hub numbers, first pages are live, and recommendation work has started.
Week 2
Easy quoting. The pages people already visit.
- Make “get a quote / contact us” clearer on the main page types. Trust near the top. Obvious next step.
- Clean up every main page people already visit. Not just one.
- Put up another set of new or improved pages.
- Fix the next batch of site problems.
- Keep the listing going. Keep asking other sites to recommend you.
- Check again who is beating you and adjust.
Done when the pages people already use make it easy to reach you, and more new pages are live.
Week 3
Push past the national site. Catch people looking for a new roof.
- Add more pages aimed at searches the national site still wins.
- Put a clear “new roof vs treatment” story on Roof Hub so people looking for a full replacement can find you.
- Every one of those still gets a full inspection.
- Simple answers to homeowner questions. When treatment makes sense. When it doesn’t. Easy quote on those pages too.
- Fix more site problems. Keep asking other sites to recommend you. Keep the listing going.
- Quick check with you. What’s working. Do more of that.
Done when you are fighting the national site on more than one search, and people looking for a new roof have a real place to land on Roof Hub.
Week 4
Keep shipping. Show you the first month.
- Another round of new or improved pages.
- Another round of site fixes. Keep working on other sites recommending you.
- Smooth out anything that still feels awkward on phone or quoting.
- Sit with you on a 30-day review. What went live. How you look versus the national site. Roof Hub leads and sales versus when we started.
- Agree what we tackle next at the same speed.
Done when you can see a real list of what went live. This feels like a working program, not a promise.
Days 31 to 90. Same speed. We do not slow down.
The listing-only pace would stall here. This plan does not. Same weekly work as above, eight more weeks.
Weeks 5–8
Keep taking the next searches the national site still wins. More writing every week. More sites recommending you. Site stays fixed and fast. Listing stays on.
Weeks 9–12
Build out the “new roof” story and other topics that are working. A 90-day review with proof in your books. Decide keep, raise, or change from real results.
Side by side
| $1,200 listing | $4,500 listing plus site | |
|---|---|---|
| Google listing | Yes. That was most of it. | Yes. Still. Every week. |
| Content creation | Light | More than one new or improved page every week |
| Fix the site | Spot checks | A batch of fixes every week |
| Watch who beats you | Now and then | Every week. Then we write for those searches |
| Other sites pointing to you | Not a weekly job | Worked every week |
| Quote on a phone | As the listing work allowed | Built into every page we touch |
| Numbers you trust | Spotty | Week 1, then keep it honest |
| First 30 days | Small listing moves | Clean numbers, easier quoting, several sets of pages, “new roof” story live |
| Rest of the quarter | Same thin listing pace | Same fast weekly pace through day 90 |
| Reporting | Yes. Lighter. | Weekly note plus a monthly report in your words |
What this 90 days is not
Park these unless you reopen them. This plan is the listing plus Roof Hub.
Radio and newspaper
Print and mail
Rebuilding Dispatch
A full site redesign
Other cities beyond this shop